The store launches same-day delivery for its site, though analysts say others have eroded its headstart in the brick and mortar format.
Consultants said the fact that Oberoi had no debt on its books and Kalpataru had low debt helped the two in the slow realty market.
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The land parcel is located in South Mumbai's Tardeo neighbourhood and has a total area of 4,300 square metres (46,268 sq ft).
E-commerce model appears to be the best bet available to US retail giants at this point to tap the Indian market.
Indian property markets are not in the pink of health.
The UK-based retailer can add to the best practices it already brings to Tata's retail business.
Reliance has around 100 Delight stores in the country.
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